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WEBENERTIA NEWS,
THOUGHTS, AND INSIGHTS.
If you're looking to learn more about us, our industry, and our thoughts, you've come to the right place. This is the WebEnertia Blog.
Article
November 21, 2020
What 2020 Taught Us About the Future of B2B Digital Marketing
Your digital marketing strategy must keep up with the massive shifts in our industry. In a time of budget cuts, staff furloughs, and persistent uncertainty, your firm has to allocate resources wisely.
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November 13, 2020
What Your B2B Business Needs to Know About Mobile-First Indexing
For businesses that have already migrated to a responsive design approach, the impact of Google’s shift in emphasis is minimal. With a flexible website design that accommodates every platform, the mobile audience is no longer a separate consideration.
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November 6, 2020
Virtual Collaboration with a Digital Agency Introduces Challenges – but also Opportunities
Although everyone’s workflow has been upended, the same shouldn’t be said about the ability to establish an effective working relationship. Before your B2B firm starts collaborating with a new agency, you should have a clear sense they’ve thought about these issues and understand their challenges.
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October 29, 2020
B2B Firms Looking to Stand Out in Their Field Must Apply a Conscientious Mix of Color, Content, and Tone
Given the rapid rate of change, making sure your brand keeps pace with shifts in technology and culture that can impact your visual presentation is a critical, complicated task.
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October 19, 2020
Don’t Let Your Website’s Business Goals Leave Its Secondary Audience in the Dark
In navigating a challenging digital economy, we’re all focused on meeting – if not exceeding – our primary business goals. Websites are designed and developed with the aim of delivering new customers.
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September 29, 2020
When Is It Time for a Website Redesign? The Lifespan of Your B2B Site May Be Shorter Than You Think
If your website has reached or is approaching the end of its half-life, it may be past time for a change. But, fortunately, it’s far from too late to bring your design back to life.
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