WebEnertia | Hortonworks WordPress Website Design Case Study

Hortonworks Site Redesign and Brand Launch

Hortonworks, a leader in big data management, chose their website as the best way to launch their new visual brand, and chose WebEnertia for the redesign. And in part because Hortonworks is a leader in open source development, WebEnertia opted to build the site using WordPress, a robust open source solution for content management.

Solutions provided:

Thoughtfully responsive.

While responsive design has become common, that doesn’t mean that every responsive site is designed well. The WebEnertia team took the time to think through the site’s design for every platform, taking into consideration interaction models and whether screens are touch-enabled.

Hand-held navigation tools.

With extensive content to be shared and organized on many pages, the WebEnertia team devised a navigational strategy that worked with horizontal subnav options for desktop viewing and vertical stacking for mobile.

Information in motion.

Dynamic infographics built in HTML5 for viewing on diverse platforms made complex data and concepts engaging and easily understood.

For the new site, the WebEnertia team looked for every opportunity to convey the same material through thoughtful iconography and a range of graphic approaches.

A story on every page.

The team created more than 20 different wireframe templates to accommodate the diverse page needs of the site, and made sure that each page tells a story as you move down it, taking you deeper into the content and the Hortonworks value prop.

Streamlined architecture.

The previous site had a cumbersome navigation set with nearly a dozen buttons. For the new site, WebEnertia organized the important content into five main sections, and made lower priority content available in utility and footer navigation sets.