EyeQue Website Redesign

EyeQue is on a mission to bring affordable eye care to everyone with its revolutionary at-home vision test and personal vision tracker. They came to Clear Digital to give their website a vibrant new look and feel and make it easier for visitors to understand how their products and process work.

Dynamic & responsive design.

As an app-based service, it’s important that EyeQue’s website be fully responsive to any device or operating system. The new site looks great on any screen.

eyeque website on desktop and mobile device

Color blind test.

As one of the most visited parts of the EyeQue website, the Clear Digital team put a lot of thought into giving the interactive Color Blind Test a fresh new look and modern design that feels as innovative as their products.

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infographic EQ18001_InfographicDevBuild_R1
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Choose Your Device
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Download the Free App
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Create An Account
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Start Testing!

Animated infographic.

To help people understand just how simple EyeQue’s process is Clear Digital created an easy to digest animated infographic that makes the four steps clear and links to the products.

eyeque website on laptop and mobile device

Sticky menu.

Clear Digital added a menu that stays at the top of the window as visitors scroll through longer pages, making it quick and easy to move around the site without having to scroll back up to view a new page.

eyeque website on iPad

Visual product navigation.

When it comes to content, sometimes less is more. That’s why the Clear Digital team added images to the products menu to help visitors understand what they are without having to read a description.

+28%

Pageviews

+19%

Pages/Session

-14%

Bounce Rate

Numbers don't lie.

While looking good is one thing, performing well is our primary objective for any site. The EyeQue site delivered with increases in page views and deeper engagement while visitors were on the site.

My latest project for EyeQue is beautiful, flexible, and has already contributed to improved sales. I could not be more pleased with the project overall and cannot say enough about the professionalism and enthusiasm of the team members. – Gloria
EyeQue
man with blue teak blue background
wireframe for eyeque homepage
wireframe for eyeque detail page

Wireframes.

To guide development, the Clear Digital team started by designing solid information architecture for the new EyeQue website. Detailed wireframes ensure visitors have an intuitive way to get the information they want.

Technologies used:

Clear Digital Agency uses CSS3 to build this state of the art website

The latest standard for CSS and completely backwards-compatible with all earlier versions.

Clear Digital Agency uses HTML5 to build this state of the art website

Specially designed to deliver rich web content without the need for additional plugins.

WebEnertia Digital Agency uses Jquery to build this state of the art website

The powerful JavaScript Library jQuery greatly optimizes JavaScript programming.

Wordpress

Open source content management, built and supported by an active global community.

Magento

Cloud eCommerce platform with an open-source ecosystem that extends beyond the shopping cart.

Powerful, flexible, and fully scalable customer service and engagement products.

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