Short Films. Big Ideas

Each year the San Jose International Short Film Festival (SJSFF) delivers an incredible sampling of short films from across the globe. And this year we got to be a part of it! The SJSFF asked Clear Digital to produce all of the creative promoting the event’s amazing sixth year.

blog_posts_sjsff_03

This year’s festival is going to be the biggest and brightest one, yet. The event was created by Silicon Valley business owners, patrons of the arts, and avid film-lovers, Bill Hargreaves and Sinohui Hinojosa as a forum for filmmakers worldwide to express themselves through the art of the short. Clear Digital got to work closely with Bill and Sinohui to develop the promotional tools for this year’s event.

sjsff vip

We started by redesigning the festival’s logo, developing the tagline — Short Films. Big Ideas. — and developing impactful visuals for the concept. We came up with a creative, yet simple iconic representation of the tagline featuring a light bulb with a film camera as the filament. By carrying these elements across a number of touch points including posters, print ads, digital signage, and movie trailers for the event, we made some big short film impact of our own.

san jose logo

When the festival opens on October 9th, everyone is going to get a clear look at the quality, ingenuity and awesomeness of short filmmaking today. We can’t wait to see it all come together at the event. In the meantime be on the lookout for all the Clear Digital work showing around town.

For tickets and more information visit: www.sjsff.com

sjsff magazine

Let’s Work Together

From web design, CMS websites, applications, ecommerce, motion graphics and multimedia, graphic design, and print, to Internet marketing solutions, we’ve got you covered.